Shane Costa

NFL Agent & General Counsel

A lifelong native of Western New York, Shane Costa has over a decade of experience in professional football. Following his undergraduate degree from Fredonia State University, Shane worked for the Buffalo Bills in Player Personnel and Football Administration. He then attended University at Buffalo Law School, where he received his law degree and graduated Magna Cum Laude. After graduating law school, Shane became a certified NFLPA Agent and has represented nearly 50 players in the NFL, including draft picks, pro bowlers, and starters. An attorney admitted to the New York State Bar, Shane also practices law in Buffalo and represents and advises coaches in their employment agreements.

What Our Clients Are Saying

The agents at Generation are great and very trustworthy people. They helped me from beginning to end during the process of training and the draft. Those guys aren’t just about football; they are a family, and I knew going with them was the best decision for me and my future.

— Alexander Hollins, WR, Vikings

Generation Sports Group doesn’t just care about me as a player, they also care about me as a person. The personal attention that they provide makes a big difference, and I can honestly say they have done everything in their power to make me successful in the NFL.

— Fred Jackson, RB, Bills & Seahawks

It’s Time for A New Generation.